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Guides for building with address data
Practical articles on postcode lookup, address validation, and reducing checkout friction.
E-commerce
Improving checkout conversion with address lookup
Address entry is a hidden conversion killer. Here is how postcode lookup reduces friction at checkout.
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Address validation vs verification: what is the difference?
Validation, verification, autocomplete, standardisation. The terms get mixed up; here is what each means.
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UK postcode format explained
Outward code, inward code, area, district, sector, unit. Here is how a UK postcode is actually structured.
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Address autocomplete best practices for checkout
Design tips for fast, accessible address autocomplete that lifts conversion and captures clean data.
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How to reduce failed deliveries with better address data
Failed deliveries cost you twice. Here is how cleaner address data upstream reduces redeliveries and returns.
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What is a postcode lookup API and how does it work?
A plain-English guide to what a postcode lookup API does, how it works, and where it fits in your product.
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